Want people to read your content? It all starts with well-written and engaging copy and, of course, it helps if your text is optimised for search engines. In this workshop, the Yoast Academy team will help you write text that’s irresistible to visitors and search engines alike. Jesse takes you through the process of writing a blog post, from brainstorming an idea and a focus keyword to the first draft of your text. You’ll get tons of useful and practical tips you can start using on your website right away. Bring your pen or your laptop and start writing!
Required skill set
Learning materials will be available for different skill levels, whether attendees are beginners trying to get to grips with how to set up an article or more experienced writers trying to refine tone of voice or SEO aspects of writing.
Technical requirements
None.